Episode 08: Deep Dive - Inmarsat Passenger Experience Survey 2022
In the age of constant connectivity, staying connected even at 30,000 feet has become a top priority for modern-day travelers. Whether it's business professionals needing to stay in touch with their work, or leisure travelers wanting to share their experiences on social media or stream their favorite movies, inflight Wi-Fi has become a game-changer.
In the recently released Inmarsat Passenger Experience Survey 2022, they surveyed 11,000 passengers across the globe to understand passengers' expectations and how these have evolved over the past five years. Their findings indicate that passenger desires and beliefs have changed. In our episode today, I am joined by Neale Faulkner, Regional Vice President at Inmarsat Aviation based in the Middle East, to deep dive into some of the survey results and findings.
Some of the topics we’ll explore include the drivers of passenger behavior and how this informs the IFE & C strategy for airlines and suppliers, the desire for more transparency from passengers regarding the speed and reliability of the Wi-Fi connection, the tradeoffs for free Wi-Fi and the new battleground between suppliers, Quality Of Experience (QOE) which measures and reports on the connectivity experience at the passenger device level. This is an area that is seeing increased activity, with alliances and various solutions now coming to the market.
In conclusion, Neale will provide us with some insider tips on what to see and do in Dubai and the UAE from a local's perspective with some of his recommendations not being typically found on a tourist map. Additionally, I asked him about a recent passenger experience that wowed and he will share with us his recent experience flying with Wizz Air, a Hungarian ultra-low-cost carrier that exceeded his expectations.
Episode recorded: April 2023
Download full transcript of the episode- (Coming soon)
